
A visionary healthcare platform came to us with a revolutionary product but a complex story. They needed to simultaneously build corporate credibility, earn public trust, and drive patient acquisition in a crowded, skeptical market.

Liftd isn't just a fitness brand; it's a new philosophy for integrated health. They engaged us before they had a name, tasking us with everything from brand strategy to the industrial design of their flagship product line.
We conducted a deep market analysis to identify a key gap: the "aspirational-but-approachable" athlete. We built the Liftd brand from the ground up and co-piloted the development of their flagship "Apex" smart-gym system, ensuring the brand's DNA was embedded in the user experience.
The Results:
• Secured a successful Series A raise, directly attributed to the strength of the brand and product vision.
• Achieved an immediate backorder status upon public launch, signaling massive market demand.
• Received multiple prestigious international awards for product innovation and user experience design.

Airmont’s founding partners had a track record, but their new venture capital fund needed to signal immediate prestige to attract both discerning LPs (investors) and Europe's most elite founders.
We conceived and designed their entire institutional positioning. This wasn't just a logo; it was a complete ecosystem of communications—from their investment thesis and founder-facing manifesto to their digital presence. We positioned them as "The Quiet Capital," a fund that didn't just invest, but compounded genius.
The Results:
• Closed their flagship fund in record time, becoming heavily oversubscribed.
• Generated a substantial increase in qualified, inbound deal flow from top-tier startups.
• Named "Europe's Most-Watched Fund" by leading European tech publications.
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